Faqs

Video Marketing

Video content is in demand now more than ever, due to its versatility and ability to convey emotion that resonates deeply with viewers — all in as few as 30 seconds, or even 6!

As an engaging and entertaining top-of-the-funnel marketing tool, video can be used to drive awareness of your business, consideration of your product and services, and traffic to your website and store.

Renaissance is your creative partner, and one-stop-shop, for your next production.

We can take care of the entire video production process, including developing creative concepts, script writing, storyboarding, filming, editing, motion graphic design, 2D & 3D animation, as well as podcast production.

Plus, Renaissance can help launch your video across multiple platforms including the web, social media, and television.

If you’re interested in having Renaissance create a video for you, please fill out the contact form on our Get Started page by clicking here, or email the video department directly at [email protected].

Upon receipt of your contact form or email, a video producer will contact you to set up a pre-production/discovery call, during which you’ll discuss your desired style, tone, goals, and expectations as it relates to your video production.

The producer will then suggest a detailed video production solution, and present you with a formal scope of work and pricing estimate.

Typically, a 50% deposit is required to begin production.

In the example of the production of a custom, 30 second promotional video, Renaissance’s video team will then create a draft of a custom script that includes any key messaging, pricing, and incentive language you discussed. 

This draft will then be shared with you to allow you the opportunity to make modifications to, or formally approve, the script.

Upon script approval, formal production of your video will begin, including the creation and/or sourcing of featured digital assets (high resolution product images, video footage filmed by Renaissance or provided by you, motion graphic design, animations, etc).

The sourcing of voiceover talent and royalty-free music occurs during this phase as well.

All of these elements are then handed over to the editing team which initiates the post-production phase of the process.

A Renaissance video editor will then weave all of the aforementioned assets into a video “proof”, which is essentially a first draft of your video, which we will submit to you for your review, feedback, and approval. 

Upon approval of the video proof, a final version of the video will be provided to you via a download link in 1920x1080 HD, .mp4 format.

Pricing for the creation of a video varies depending on a number of factors including the type of medium (ex. live action, high resolution still imagery, 2D & 3D animation, etc), level of production, and video length.

A list of our most popular services and associated price points are included below:

Custom Videos - Starting at $999
Custom Video  |  Click Here to Watch

Our Custom Promotional Videos Include:

  • A custom script
  • A professional voiceover
  • Music soundtrack
  • Motion graphics
  • Your choice of product images, price points, and incentives to highlight
  • Store logo, website, and store location details

Additional Types of Custom Videos Include:

  • Brand Videos
  • 3D Animated Videos
  • 2D Explainer Videos
  • Product Demos
  • Recruiting and Onboarding Videos
  • Company Profiles
  • Honoree and Tribute Videos
  • How-To’s
  • Events & more

3D Animation  |  Click Here to Watch
2D Explainer  |  Click Here to Watch
Video Profile - Narrative  |  Click Here to Watch


Program Videos - $499/each

Select from our extensive library of promotional video templates specially themed for holidays, seasonal campaigns, events, and more.

Within this option, the general design and structure of the video remains as is, but you have the ability to:

  • Modify the script and voiceover
  • Select the product images, price points, and incentives to highlight
  • Include your store logo, web address, and store location details

Program Video Template  |  Click Here to Watch
Client Video  |  Click Here to Watch


Video Prime Subscription  - $100/month

As a Renaissance Video Prime monthly subscriber, you’ll gain unlimited access to an extensive library of videos that can be used, as is, on your website and within email blasts - for only $100 a month.

Video Prime Video  |  Click Here to Watch

Depending on the extent of the updates, modifications to a previously produced 30 second promotional video can range from $199 to $499.

A 30 second custom video can take anywhere from 5 days to 3 months, depending on the complexity of the project.

Example: A typical custom, still-image-based promotional video takes about one business week to produce. Meanwhile, a 3D animated explainer video might take 3 months to produce.

Yes! Renaissance’s copywriting team can take care of creating a video concept and crafting the perfect script for your project.

Yes! Working with Renaissance, you’ll have access to a talented network of professional voiceover artists that can cater to your unique audience and specific marketing needs.

Yes! During the pre-production phase of our process, we will ask you where you’d like to distribute and share your video and determine the ideal file type, aspect ratio, and video quality format to suit your social media sharing needs.

As a standard, we provide you with a download link to the final video file that you can then upload to your desired social media platform. 

Note: If you happen to subscribe to Renaissance’s social media marketing services, a member of our team can upload and post your video to your social media pages on your behalf. Click here to learn more about Renaissance’s Social Media marketing services.

Yes! If you can provide a vector version (.ai or .eps file format) of your logo, Renaissance can create a logo animation that can be used as a “bumper” (intro/outro) to your videos. Logo animations fall under our custom video category price point which starts at $999.